Smart Image Compression for WordPress with Optimus HQ

Matt Cutts, the “sheriff” of positioning within Google said it: “speeding up your site is really important; fast sites, happy customers. The speed of your site is decisive in the search results”.

After this, there is not much to think about: we must work on the speed of our site, without excuses.

In our constant quest to have (and offer) the best, we take all the time in the world to update our thumbs up, giving you opportunities to new technologies and products all the time. It's the only way to stay ahead.

On this occasion, we want to introduce you to a component that optimize all the visual content of your site: photos, images, graphics… In case it is not clear, we are referring to all the .JPG, .PNG, .BMP files that your media gallery contains. Their objective: to reduce the weight of the images WITHOUT affecting their quality. As you know, increasing image compression using PhotoShop or similar can be done by anyone, but the key is to find the balance between weight and quality. Optimus goes further: it does all of this well using its own intelligent algorithms, and it does it securely, too.

Imperceptible Compression

Its intelligent algorithm determines according to the image which is the best optimization measure to apply.

remove data

EXIF/IPTC information is hidden in the image and Optimus HQ removes it with reductions up to 70%


It not only optimizes your images but also all thumbnails. No other component does.


The ability for an image to appear immediately, blurry, and then gain definition in a "progressive" way.

WooCommerce Compatible

Improve the speed of your store by optimizing all your product photos and galleries.

More SEO
More visits

By improving the speed of your site, you will improve in the Google/Bing ranking and have more visits

Smart functionality

With the primary objective of lightening the weight in KB of each image without compromising its quality, Optimus HQ improves its artificial intelligence algorithm every day.

Optimus aims for a compression without loss of sharpness. A "lossless" reduction (compress without touching a single bit) is applied for PNG, and a compression with slight loss in JPEG, all this protecting your data. In other words, the visual quality of the treated images does not change in any way.

Optimus HQ

Convert to the new and much better WebP format!

WebP is the superior image file format created by Google. The difference arises in the compression method. WebP image files are considerably smaller, which is a clear benefit to your website's performance.

The API process runs in Germany

By using external processors and resources, your site's speed won't be compromised while Optimus HQ works its magic.

Secure connections, secure processes

The SSL encrypted connection ensures that data exchange between servers is invisible to prying eyes and malicious users.

If you have any questions regarding this component and its powerful benefits, do not hesitate to write to us at [email protected]

We are here to help you.

If you want to start using this plugin right now on a new WordPress installation, you will be interested in the many advantages with which we equip our service Managed WordPress.

Success in your endeavors, and thanks for reading.

We are Duplika

Give your site the hosting it deserves

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