Carrying out searches correctly is a task that serves to to be able to position our blog in the top positions. When we talk about “title keywords”, we are referring to the most important objective for those of us who work in SEO.
Therefore, if they need help to choose the titles well, and to search for keywords with SEO content, you should take into account the different points that we add below.
Two types of searches
when we search keywords for seo, we can do it in a specific or general way, something that will vary in the amount of results obtained. Remember that it is always better to place titles in your articles that incorporate the fewer results possible in Google so that when people search for that specifically, they can find it very high in Google.
However, if the search is very specific, probably there are not so many people looking for that title, since we generally place a few words in the Google bar to find a result that convinces us. In this way, it will be necessary find titles Keep them short, but have as few results as possible.
Remember that search results can be long or short. When they are longer, the search is more specific and the search volume is usually low, although there will be little competition for you on Google. A long title will have better results, but in turn will have fewer people searching for it.
Second, we can choose short titles that will be obtained by less specific searches. These results are always at the top of Google because they offer a large volume of traffic but at the same time they have a lot of competition. Therefore, the idea is to find the right balance in both searches.
Determine the right keywords
Whenever they search, they should take into account keyword relationship with what you publish on your sites. If it is a technology blog, they should look for things specific to this topic. For this reason, it is ideal to look for keywords that adapt in the best way to what we dedicate ourselves in the blog.
Little by little they will have to search for the correct keywords for their articles and, in addition, filter out the various competitors who also opted for the same keywords as you. This task should be done every time you publish an article, something that it seems tiring, but with practice they will do it almost immediately.
SEO Guide for Beginners Index
- SEO Guide: How Search Engines Work
- How to attract the audience
- Search Engine Optimization
- Search engine friendly web design
- Find the right keywords
- Website Usability
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